What is a Vector?
“Vector art is created using vector illustration software programs, such as Adobe Illustrator or Corel Draw. These programs use mathematical equations and geometric primitives (points, lines, and shapes) to create art that is clean, camera ready, and can be scaled infinitely, without any loss of quality or fidelity.” (image420.com/what-is-vector-art/)
1- Flat Colors
Most vector art utilizes flat coloring, or cell-shaded art. This means that most vector art won’t contain gradients and that presents a great opportunity for printing as most printers price by color.
2- Resize Friendly
The biggest benefit of vector art is that it allows you to re-size it to any size you require without losing it’s quality. This means you can use your logo on your website as well as print it up on mugs and t-shirts with just one source file.
3- Print Friendly
Vector art has become one of the most used file formats in the printing world, files such as (.ai) (.eps) and (.pdf) are the first things reputable printers have it. By purchasing vector art you are assuring that you have the required file formats right from the start. Saving yourself the hassle of having to hire someone to turn your design into vector format later.
4- Point by Point Creation
Most vector art is created with precise points laid out in a mathematical grid using software like Inkscape, or Adobe Illustrator. This preciseness, give a very professional and unique look to whatever art is created with it. It is great for any business looking to establish themselves on the internet or surpass the competition with raster based artwork.
5- Tracing capabilities
Vector art is also known for being a very good program for tracing images and giving them an artistic flair. We have seen a rise of the purchase of vector art for use as profile pictures in social media, business pages and as gifts. It is quite easy to take a picture, hire a vector professional and create a wonderful gift for friends or family.
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